Martin Whitmarsh to help shape the future of Formula E


Former McLaren F1 head man Martin Whitmarsh has joined Formula E's 'Global Advisory Board', and will help steer the burgeoning all-electric series into the future.

The board, whose purpose is "to steer the future direction of Formula E as a key player in influencing the global uptake of electric vehicles and its impact on reducing emissions", is chaired by four-time world champion and FE edams co-owner Alain Prost.

The F1 legend heads the board alongside former executive secretary of the United Nations Framework Convention on Climate Change Christiana Figueres.

Its members include reigning FE champion Lucas di Grassi, FE CEO Alejandro Agag, SINA CEO Charles Chao, Jaguar Land Rover CMO and Jaguar team chairman Gerd Mauser and Marco Parroni, head of global sponsoring and deputy head of marketing at FE sponsor Julius Baer, as well as Martin Whitmarsh.

"Formula E is more than just a race, it's a platform to inspire change - a change in perception, a change in attitude and behaviour, and a change in the way we live our lives and actively influence the future of our planet," said Agag.

"It's an honour to have names like Christiana and Alain heading up the new Global Advisory Board, alongside a strong mix of recognisable names in the field of media, marketing, business, sport and sustainability."

After relinquishing his role as CEO of McLaren Racing in 2013, Whitmarsh became the CEO of the Land Rover BAR America's Cup team.

Formula E's 2017/18 season kicks off next weekend in Hong Kong.

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